VP Business Development at Seedtag
Marni
Marni
Rommel
Sales and partnerships leader driving the future of Connected TV and contextual advertising.
Sales and partnerships leader driving the future of Connected TV and contextual advertising.
Currently VP of Business Development at Seedtag (formerly Beachfront Media, acquired 2024), I drive adoption of sell-side ad serving and decisioning technology while developing monetization partnerships with leading media owners, programmers, and distributors.
I believe contextual targeting is going to play a significant role moving forward as the industry navigates a cookieless, privacy-first future. The convergence of Seedtag's contextual AI with Beachfront's CTV platform represents exactly the kind of innovation that moves the industry forward.
Before Seedtag, I built a career in media partnerships at Verizon Media (Yahoo, Oath, AOL), Videology (acquired by Amobee), and Advertising.com (acquired by AOL). Syracuse University alumna — Martin J. Whitman School of Management. Based in Baltimore.
Following Seedtag's acquisition of Beachfront, leading business development as the companies integrate complementary strengths — Seedtag's contextual AI and open web capabilities with Beachfront's CTV platform. Driving 2025 planning and strategic partner relationships.
Joined Beachfront to lead the Business Development team, driving adoption of sell-side ad serving and decisioning technology. Developed and managed monetization partnerships with leading media owners including AMC, Univision, The CW, MLB, VIZIO, LG, and Vevo.
Focused on unified ad serving across Connected TV (CTV), set-top box VOD, linear TV, and national addressable environments.
Senior media partnerships and sales roles across Verizon Media's portfolio. Built strategic relationships and drove revenue growth in digital advertising.
Built and managed media partnerships in the programmatic video advertising space, establishing foundational expertise in video ad tech and publisher relationships.
Began my career in digital advertising, building the foundation for a decade-plus in the media and advertising technology ecosystem.
Connected TV & Advertising Innovation
CTV Advertising & Contextual Signals
"CTV Advertising Gains From More Powerful Contextual Signals"
"Beachfront Hires Marni Rommel as VP of Business Development"
Key CTV Ad Trends
Martin J. Whitman School of Management
Whether it's about CTV, contextual advertising, media partnerships, or just connecting — I'd love to hear from you.
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